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Direct Group and Autonet sign product launch deal

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Direct Group, the leading insurance services business based in Doncaster, has been appointed by Autonet to take over the provision of their Accidental Death Insurance product. The product launched successfully on the 16th of June.

Stuart Pendleton, distribution services director for Direct Group, explained that it would be provided free of charge to Autonet motor insurance customers for the first 3 months with customers having the option to continue the cover up to the age of 81 for a payment of £3.00 per month.

“It is another example of the wide range of distribution services Direct Group is able to offer our clients.”

Ian Donaldson Director of Autonet Insurance said: “Competing solely on price is little more than a race to the bottom, so we need to think differently in order to grow.

“Our intention is to offer our customers add-on products that are genuinely useful and build their loyalty to our brand. 

“We look forward to working alongside Direct Group on this proposition.”